creative technologist.
media systems builder.

For over 20 years, I've been deep in media production — content creation, video production, photography, and podcast production. I've built systems behind the scenes and in front of the camera, helping creators and institutions tell stories that move culture forward.

My work is easiest to understand through outcomes. I spent five consecutive years as lead video director and creative production partner across Anthony O'Neal's digital media ecosystem, spanning recurring YouTube programming, podcasts, two national bestseller book launches, original photography, creator education, and original unscripted formats. I also co-led and taught inside Impact Creator Society, a creator course and community that generated more than $1M.

That same approach carries into institutional work. For Mayo Clinic, I produced documentary and patient-centered media that translated complex health and research topics into clear, human storytelling. Across clients, the job is rarely just to make a piece of content. It is to understand the problem, shape the creative system, and deliver something people can actually use.

I'm not just a creator. I'm a founder and creative technologist building the systems behind the work — from studios and content operations to ReadySetClass, HeyBonita.AI, Storyteller, HBCU.news, and BLVX.